About
A Bit About the CEO
Sandra is a bilingual (German/English) Customer Support Senior Advisor with a growing specialization in digital marketing, combining strong customer-centric communication skills with data-driven marketing expertise.
Recently, she expanded her skill set in modern digital marketing practices, with a particular focus on how AI is transforming the business landscape. She developed hands-on knowledge in content marketing, social media strategy, SEO, PPC and display advertising, email marketing, and web analytics using GA4.
Her combined background in customer support and digital marketing allows her to bridge the gap between customer experience and growth strategy. She is motivated to contribute to organizations that value innovation, data-driven decision-making, and meaningful customer engagement.
About the team
Thorsten Steinbach is Sandra's husband and a product leader with more than a decade of experience shaping digital products, scaling platforms, and driving customer-centric innovation across highly competitive industries.
At Veriox, Thorsten brings a strong product mindset grounded in both strategic vision and hands-on execution. His focus lies in building digital experiences that simplify complex decision-making for users while delivering measurable business impact. He is particularly passionate about improving how customers interact with comparison and savings platforms, ensuring transparency, usability, and real value in every product interaction.
Thorsten’s professional approach is shaped by a combination of analytical thinking, user empathy, and a strong belief in iterative improvement (AI Solutions, Chatbots). He is known for aligning technical teams, designers, and business stakeholders around a shared product vision, while maintaining a sharp focus on outcomes rather than outputs.
Beyond his professional work, Thorsten is actively engaged in product and leadership communities, sharing insights on agile methodologies, product strategy, and digital transformation. His work reflects a consistent theme: using technology and product thinking to create simpler, more efficient, and more meaningful customer experiences.
At Veriox, he continues to apply this philosophy—helping shape products that are not only functional and scalable, but also intuitive, transparent, and genuinely useful to the people who rely on them.
Justin Steinbach represents the next generation within Veriox, beginning his professional journey in the family business as his first step into the corporate world. As the son of the CEO, he brings a natural proximity to the company’s vision and values, combined with a strong motivation to contribute on his own merit.
Starting his career at Veriox, Justin is focused on building a solid foundation in digital business operations and applied marketing strategy. He has received formal training and certification in digital marketing, equipping him with a structured understanding of performance marketing, audience engagement, and modern growth channels.
In addition to his marketing background, Justin has also completed training in AI-driven solutions. This gives him early exposure to one of the most transformative areas in today’s digital landscape, including how artificial intelligence can be applied to automation, customer engagement, and data-driven decision-making.
As a new member of the team, Justin is in a learning-focused phase of his career, working closely with experienced colleagues to understand both the operational and strategic sides of the business. His role reflects a combination of structured learning, practical involvement, and gradual responsibility-building within the organization.
Justin’s development path at Veriox is centered on bridging modern digital marketing expertise with emerging AI capabilities, supporting the company’s broader ambition to stay at the forefront of technology-driven growth.
About Veriox
Veriox is a digital growth company focused on correctness, clarity, and long-term performance.
We help online businesses and e-commerce brands grow by designing measurable, disciplined systems across analytics, advertising, conversion optimization, and secure technical integrations. Our work is grounded in data integrity, structured execution, and sound decision-making.
Veriox is a family-led company, combining strategic growth expertise with operational rigor and technical security. This structure allows us to operate at the intersection of performance, precision, and resilience.
What distinguishes Veriox is not scale for its own sake, but depth of thinking and quality of implementation. We believe growth should be engineered carefully, measured correctly, and protected technically. From analytics integrity and advertising systems to secure tracking, integrations, and infrastructure, our approach ensures that performance is both effective and resilient.
We work with businesses that value evidence over opinion, systems over shortcuts, and sustainable outcomes over short-term gains.
Veriox exists to make digital growth reliable.
